Opportunities and future of e-cigarettes in China

May 10, 2023 Leave a message

How to formalize the reform of electronic cigarettes? How can industry players keep e-cigarettes safe and sell them to users who really need them?

In 2003, Chinese pharmacist Han Li invented electronic cigarettes; Today, China has 90% of the world's e-cigarette patents, more than 90% of production, and nearly 90% of exports.

However, with the rapid rise of e-cigarettes in the domestic market, the industry is ushering in a better and worse "window period", the e-cigarette chaos exposed at the 3.15 party, the negative impact of young people smoking e-cigarettes in the US market... More and more information has cast a shadow over this fledgling industry.

On November 1, with the State Administration for Market Regulation and the Tobacco Monopoly Administration issuing the Notice on Further Protecting Minors from E-cigarettes, it gave the e-cigarette online marketing business a "head start". The "Circular" shows that from the date of issuance, relevant departments will urge e-cigarette production and sales enterprises or individuals to close e-cigarette Internet sales websites or clients in a timely manner; Urge e-commerce platforms to close e-cigarette stores in a timely manner and remove e-cigarette products from shelves in a timely manner; Urge e-cigarette production and sales enterprises or individuals to withdraw e-cigarette advertisements published through the Internet.

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